Borrower inattention: Borrowers are usually only dimly aware of lender fees. When they shop, their focus is mainly on interest rate and points, which are all that appear in media ads. The borrower's first exposure to lender fees is likely to be when they receive a Good Faith Estimate of Settlement (GFE), but this typically doesn't happen until after an application has been submitted. At that point, the borrower will be at least partially committed.
We know that each customer
has specific needs, so here at
Gulf Trust Financial, we strive to
meet those specific needs with
quality service and
individual attention.
Home purchases are most vulnerable: Excessive junk fees are more likely to arise on a home purchase transaction than on a refinance. On a home purchase, a buyer cannot walk away from the mortgage without walking away from the house. On a refinance, in contrast, a borrower can usually begin anew at any point without much loss.
Dear Jennifer: I am 59, looking forward to retirement in a few years. My home has a mortgage of about $180,000.
The house is worth around $500,000. Will I be able to get one of those reverse mortgages you often discuss? - Jarres T.
We know that each customer has specific needs so here at Home Mortgage. We strive to meet those specific needs with qualitive service and individual attention.
Loans 
We know that each customer
has specific needs, so here at
Gulf Trust Financial, we strive to
meet those specific needs with
quality service and
individual attention.
